Pay Per Click (PPC)

Save Your money. Partner with Our Pay Per Click Agency.

When you're looking for a quick return on investment (ROI), you're going to want to work with a pay-per-click marketing agency. Smartlinks SEO Company has experience in Google Adwords, Bing Ads, social media advertising and more.
20+ Reviews
15+ Reviews
Although Search Engine Optimization (SEO) is a great approach to long-term development, sometimes you just need an immediate boost. Smartlinks provides PPC campaign management to ensure that the money you spend is put to work for your company.

Pay Per Click (PPC) Services

Gain Exposure Online and Unearth your Ranking Potential
  • Landing page conversion optimization: If necessary, we will create a landing page on your site customized to attract visitors who have clicked through your PPC ads. This gives us the freedom to create a page exclusively designed to sell, rather than serving a variety of other purposes for which your website was already built.
  • Effective Ad Creation: We work with you to create the most efficient ads for high conversions.
  • Remarketing campaigns: Reconnect to past site users who have shown interest in your product or service. Using a remarketing strategy will help increase the return on advertising expenditure while growing sales or leads.
  • Comprehensive keyword analysis: We ensure that you appear upfront for the correct searches by completing extensive keyword research and closely tracking the success of your campaign throughout.
  • PPC mini campaigns: Let us target your province, city, or even neighbourhood with ads or set up a small campaign intended to drive through a particular product or service.
  • Evidence of ROI by comprehensive reporting: there are some excellent tools for data monitoring built into Google Ads, Bing Ads, and other PPC services. We move through the data and create a personalised PDF report that highlights the most relevant information.
  • Split testing and comparison of advertisements: we can make comparisons to evaluate the outcomes of different ads. This will help to enhance our content and presentation.

What is Pay Per Click (PPC)?

Pay-per-click (PPC) marketing is a type of digital marketing achieved through platforms such as Google Advertising, Facebook, and Bing. You (the advertiser) can only pay for clicks, or when the user clicks on your desired landing page. It's a way of purchasing traffic from your website vs. earning visitors using organic approaches, such as SEO.
pay per click ads

SEO Vs. PPC: Who Wins?

This is a tough issue, even with all the world's awareness of these two forms of online marketing. Here are some steps you can take to determine what's best for your company.

Phase One: Identify the aim of your primary campaign

That sounds easy, but I want you to take some time and get on with an ultra-focused target. The more concentrated you can be, the stronger you can get. Here are some great steps you need to take to focus on your goal:

What do I expect from a marketing campaign to be doing? Please make a list of expectations.

What things on the list do I need before I can get to the others? Write down to 2 or 3 of the most important things.

Do you see some commonality between the remaining items? Can you identify them as brand recognition, more leads, more website visits, more sales, or something similar?

Take your one or two primary targets from what you've filtered.
Attach the numbers, if you may. For example, do you need to raise revenue by a certain percentage? Do you have a fixed number of bookings that you would like to plan every month?

Phase Two: Define the time frame

This one's pretty straight forward: take your campaign target and settle on a timeline. Is that a quarterly goal? Or maybe you're just beginning something new, and you need Immediate results? Maybe that's something you're only hoping to achieve in the next year? Be specific to all of that.

Phase Three: Compare the PPC vs SEO benefits.

Best Link Building Service for your Business

Get More Referring Domains and Build Brand Credibility
At Smartlinks, we believe that our job as your PPC agency is to make the technical, difficult and often daunting process of internet marketing as easy as possible for our clients.

One of the many ways we can do this is by having a single point of contact for each of our PPC clients to handle your project and your questions.

You'll get to know your PPC specialist well, and they'll get to know your business and understand your specific needs. We're going to become your outsourced online marketing agency.

Extreme focus of the customer

At Smartlinks, we're creating a community of intense customer attention. We believe in owning the voice of our clients and working hard to demonstrate it.

Our pay-per-click reporting approach

With our Custom Reports and Client Dashboard, you can see exactly how our efforts improve your online revenue:
  • Watch a video that your dedicated PPC specialist sends to you every month showing impressive results while describing in depth how your campaign is going.
  • Visit your client dashboard at any time to see how your platform ranks for unique keywords and term searches.
  • Check the Google Analytics reports on your site for an overview or minute descriptions of the results of your PPC.
  • See a comprehensive report sent to you on a monthly basis, listing how we spent our time working on your PPC campaign.
  • If you want to discuss your PPC campaign plan or have any questions, please contact your PPC specialist by phone or email.

Ready to work with your PPC marketing agency?

We would love to address your PPC needs and get you a personalised quote on a pay per click campaign that works for you.

Ready to start?

Why us?

Smartlinks SEO Company is a full-service PPC marketing agency headquartered in Ontario that provides local SEO services to clients in Ontario and across Canada and the United States.

PPC services in Niagara: St. Catharines, Niagara Falls, Welland, Niagara-on-the-lake, Fonthill, Grimsby, Fort Erie, Beamsville, Thorold, Port Colborne, Crystal Beach and all areas across Niagara, ON.

linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram